Pescariu Sports & Spa

At the end, we throw in a little extra sparkle for good measure. The resulting mix is what wakes us up early in the morning and keeps us going until deep into the night.

01. Intro

CLIENT

Pescariu Sports & Spa

Pescariu Sports & Spa wellness club promotes the “Art of living beautifully” through a complete range of services, from fitness and aerobic, to spa or swimming pools.

You’ll find here the exclusive experience you and your family are looking for.

01. Intro

02. Challenge

In order for users to understand how many facilities you can benefit from, we had to make sure every information is clear and simple. That for sure was a challenge.

User-friendly and usability are a must in 2019, that was why we designed a facelift for Pescariu Sports & Spa’s website with a better approach and understanding of our target.

The right strategical positioning and tone of voice of an exclusive wellness were another two challenges we had to deal with in order to keep the same vibe of the brand online & offline

03. Solution

What we did?

Build an exclusive positioning for a wellness club close to your home

04. Result

IMPACT BY THE NUMBERS

Website Traffic
120k
Digital worldwide reach
350k
Digital worldwide engagement
41k
Instagram followers
1.7k
Facebook Community
11k
Annual subscription increase
10%

05. Services

CAPABILITIES INVOLVED

Branding & brand strategy

Brand architecture & identity

Graphic design

Web design & development

Packaging & location branding

Planning & research

Content strategy

06. Tools and Skills

Slide

Clients Opinion

A True Gem

Elevator X is a gem. I only hope my competition never finds Elevator X. Looking forward to more projects where I can capitalize on their talents.

Jason Earle

GotMold

Slide

Clients Opinion

Fresh Ideas

Elevator X was great to work with. They brought fresh ideas to our deck and our thinking about the narrative. Highly professional, efficient and a pleasure to work with.

Martin Myers

Trelus

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Clients Opinion

No Curveballs

Ari and his team are masters at their work. It was a pleasure working with them. They asked the questions that made sense to valid points without beating around the bush.

Hamish Ramsay

TheFirstCatch

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Clients Opinion

Goes Extramile

They also went out of their way to understand the business better and advise on the commercial side. Their work with investors adds lots of knowledge to the job as well.

Daniel Kofdrali

Foodak

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Clients Opinion

Great Pitchdeck

They took the time to understand our business and helped us in creating a great pitch deck for investors. The team is available and responds very promptly as needed.

Ravi Reddy

Proved Professionals

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Clients Opinion

Industry Standard

Elevator X should be 'standard issue' for all startups! They are like having an adviser/founder/partner/tech genius rolled all in one!

Zor Hussain

Kajani Energy

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Clients Opinion

Investor Magnet

With Elevator's unfathomable help, we were able to tap into their VC's network and had the opportunity to pitch to the investors. The pitch deck that Elevator X has created was impeccable. All in all, we are now a VC backed startup!

Joshua HSM $ David S

Me.in

Slide

Clients Opinion

Full Spectrum

Just wow. We were in the incubation phase where ideation was just about everything. Elevator flew in to the rescue, blew past a few phases in a matter of months!

From app/web development, marketing and crowdfunding, we are able to kickstart our platform in a blink of an eye.

Amy H Kim

오늘 뭐 먹지? - 미국

Slide

Clients Opinion

You can be here!

Give Elevator X a shot, and we will make sure your success testimonial will be here next.

Founders

Elevator X

For brands that stand out

Here for you  ------>

07. Logo Architecture

PSS x Quart

The Logo


The centre of all communication materials and the main visual element. An abbreviation of its name to simplify the process of sending the information properly. We used light serif fonts in order to keep an elegant touch.

FINAL LOGO
LOGO SPACING
LOGO COLORS

08. Font Styling

PSS x Quart

Typography


To match their elegance and exclusivism, we used Hass Grot (primary font), but for a constant movement and a sporty feature, we used Futura Extra Bold Oblique. Constantly on the go and constantly with grace.

PRIMARY FONT

SECONDARY FONT

09. Color Psychology

PSS x Quart

Color Palette


The unmistakable orange used for digital promotion, website, logo, social media and even printed materials is already a trademark of the brand. That is why we decided for it to be that bright contrast.

Book a consultation

Get in touch  ------>

10. Icons

PSS x Quart

Iconography


The iconography of Pescariu Sports & Spa plays a huge role into user’s journey on website. You can find them on homepage, each icon being represented as a special service.

SYSTEM ICONS

11. Brand Patterns

PSS x Quart

Patterns


Always on the go, always in a hurry, but always finding the right time to treat you the way you deserve. Pescariu Sports & Spa is about you and about the motion that really matters. A brand pattern that encapsulate all this into a visual element who lives within every one of the members.

12. Photographic Directions

PSS x Quart

Photography


Carefully curated photos that feature Pescariu Sports & Spa’s premium services: massage, fitness, aerobic. tennis, football, squash, restaurant, kids area and so many others.

13. User Knowledge

PSS x Quart

Ui Elements


That perpetuum mobile inspired logo is the actual representation of brand’s target. And because users are constantly on the go, they need a responsive design that can fulfil their need to check out informations from mobile devices.

14. Responsive Design

PSS x Quart

Grid, web & mobile


That perpetuum mobile inspired logo is the actual representation of brand’s target. And because users are constantly on the go, they need a responsive design that can fulfil their need to check out informations from mobile devices.

DESKTOP VIEW
TABLET VIEW
PHONE VIEW

15. Offline Presence

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Printed Materials


Location experiences are really important for members. They need to keep in touch with everything is changed, new or about to launch because brand loyalty is one of the main purposes of Pescariu Sports & Spa. We were in charge with every printed material such as: menus for the swimming pool, menus for the restaurant, brochures, stationery and so on.

STATIONERY MATERIAL

T-SHIRTS
CAMPAIGN MATERIALS
TRIFOLD BROCHURE
BACKPACK
POP-UP SPIDER
EVENT POSTERS

16. Summary

PSS X QUART

Thankful to be part of a project appreciated online & offline

Congrats, you've made it!

Now let's chat!  ------>

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