Chronolink

At the end, we throw in a little extra sparkle for good measure. The resulting mix is what wakes us up early in the morning and keeps us going until deep into the night.



01. Intro

CLIENT

Chronolink

Chronolink is the Romania’s sole importer for the world-renowned watch brand Rolex. Since 2004 they bring the unmatched elegance and fine taste of a jewelry on the local market.

Few time after this, we became part of their international story.


01. Intro

02. Challenge

Bringing the timeless high end vision of a brand like Rolex on local market is no easy job, but we managed to build a community around Chronolink that shares the same vision.


And connecting such a powerful brand to a new brand in Romania was also a challenge. End user had to understand who we are and how are we going to meet their expectation.


The positioning of Chronolink was our favourite challenge, we had to stand out and speak about their partnership with Rolex. In the end, Chronolink is the sole importer.



03. Solution

What we did?

An elegant presence of a premium brand on the local market


04. Result

IMPACT BY THE NUMBERS

Instagram followers
3.8k
Website traffic
57k
In-store customers
21k
Digital worldwide engagement
50k
Digital worldwide reach
3.1k
Expected sales
7k

05. Services

CAPABILITIES INVOLVED

Branding & brand strategy

Brand architecture & identity

Graphic design

Web design & development

Packaging & location branding

Planning & research

Content strategy

06. Tools and Skills

Slide

Clients Opinion

A True Gem

Elevator X is a gem. I only hope my competition never finds Elevator X. Looking forward to more projects where I can capitalize on their talents.

Jason Earle

GotMold

Slide

Clients Opinion

Fresh Ideas

Elevator X was great to work with. They brought fresh ideas to our deck and our thinking about the narrative. Highly professional, efficient and a pleasure to work with.

Martin Myers

Trelus

Slide

Clients Opinion

No Curveballs

Ari and his team are masters at their work. It was a pleasure working with them. They asked the questions that made sense to valid points without beating around the bush.

Hamish Ramsay

TheFirstCatch

Slide

Clients Opinion

Goes Extramile

They also went out of their way to understand the business better and advise on the commercial side. Their work with investors adds lots of knowledge to the job as well.

Daniel Kofdrali

Foodak

Slide

Clients Opinion

Great Pitchdeck

They took the time to understand our business and helped us in creating a great pitch deck for investors. The team is available and responds very promptly as needed.

Ravi Reddy

Proved Professionals

Slide

Clients Opinion

Industry Standard

Elevator X should be 'standard issue' for all startups! They are like having an adviser/founder/partner/tech genius rolled all in one!

Zor Hussain

Kajani Energy

Slide

Clients Opinion

Investor Magnet

With Elevator's unfathomable help, we were able to tap into their VC's network and had the opportunity to pitch to the investors. The pitch deck that Elevator X has created was impeccable. All in all, we are now a VC backed startup!

Joshua HSM $ David S

Me.in

Slide

Clients Opinion

Full Spectrum

Just wow. We were in the incubation phase where ideation was just about everything. Elevator flew in to the rescue, blew past a few phases in a matter of months!

From app/web development, marketing and crowdfunding, we are able to kickstart our platform in a blink of an eye.

Amy H Kim

오늘 뭐 먹지? - 미국

Slide

Clients Opinion

You can be here!

Give Elevator X a shot, and we will make sure your success testimonial will be here next.

Founders

Elevator X

For premium brands

Here for you  ------>

07. Logo Architecture

Chronolink x Quart

The Logo


We named the visual representation of Chronolink’s logo: always on time. Half of a watch with the whole experience of a premium Rolex.

FINAL LOGO
LOGO SPACING
LOGO COLORS

08. Font Styling

Chronolink x Quart

Typography


We used sans serif fonts that matches Chronolink’s elegance and high end positioning. Our main purpose was to create a clean design with readable fonts.

PRIMARY FONT
SECONDARY FONT

09. Color Psychology

Chronolink x Quart

Color Palette


Pastel colors, yet bold complementary shades, all immaculate, inspired by Rolex’s simple and sophisticated design. This is the color palette we chose for Chronolink.

Book a consultation

Send us a message  ------>

10. Icons

Chronolink x Quart

Iconography


Icons for Rolex and its younger version, Tudor, also inspired by simplicity, using pastel colors and sophisticated elements.

SYSTEM ICONS

11. Brand Patterns

Chronolink

Patterns


What could represent Chronolink better than a watch? The elegant and premium Rolex watches are part of the entire brand but also part of the brand pattern.

12. Photographic Directions

Chronolink x Quart

Photography


Using all the pastel colors from the color palette, we created a mood board for our client, meant to lure users into the elegant and luxurious world of a city centre apartment.

13. User Knowledge

Chronolink x Quart

Ui Elements


Easy to see CTA’s are important, especially when you’re looking to choose an item that lasts a lifetime. User’s journey must be simple, and that is possible if your website has a user interface design.

14. Responsive Design

Chronolink x Quart

Grid, web & mobile


Elegance meets digital through the responsive design of Chronolink’s website. You can check out www.chronolink.ro on any device.

DESKTOP VIEW
TABLET VIEW
PHONE VIEW

15. Offline Presence

Chronolink x Quart

Printed Materials


Any premium brand needs high end printed materials that will amaze through design, materials and execution.

STATIONERY MATERIAL
TABLE MATS AND PACKAGING

DL FLYER
JUICE BOTTLE
LUMINOUS SIGNAGE
LOCATION MENU
LUMINOUS MENU

16. Summary

AR X QUART

Thankful to be part of a project appreciated online & offline

Congrats, you've made it!

Now let's chat!  ------>

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